About Us - Our Story, Our Brands, Our People | Vested UK

Who We Are

Trusted Advisors to the Best Brands in Finance

Vested is a global marketing and communications consulting firm trusted by the best brands in finance. From banks to asset managers and fintechs, from London to New York and Toronto, Vested supports financial marcomms leaders as they tell the complex and fascinating story of money and its impact on our lives.

We are a collective of strategists, experts, creatives, former investment professionals and financial reporters, advising CEOs, CMOs and CCOs on their brand at the highest levels.

As the only marketing firm to train our teams with the CFA in the UK and FINRA and the FCA in the US, the only PR group with a Chief Economist and the only brand consultancy with its own VC fund, our clients rely on Vested’s financial acumen and trust us to deliver creative outcomes and outsized business results.

Clients come to Vested for our integrated approach and our fresh take on communicating even the most complex messages. We’re the first choice for the biggest and best – which is why the world’s two largest financial information providers both trust us to make their data compelling. It’s why two top-ten investment banks have turned to Vested to tell their technology stories. And it’s why key players in the National Market System rely on Vested to explain how they support the fabric of finance.

Our Team

Binna Kim

Group CEO

Dan Simon


Ishviene Arora

President & Chief Client Officer

Elspeth Rothwell


Katie Spreadbury


Amber Roberts


Corey Goldman

CEO, Canada

Eric Hazard

CEO, Vested Ventures

Loreal Torres

Chief People Officer

Milton Ezrati

Chief Economist

Kevin Trowbridge


Seth Rosenstein


Ted Birkhahn

Managing Director, US

Jacqueline Gogel

Managing Director, US

Kristina Pereira Tully

Managing Director, US

Danny Calogero

Managing Director, UK

Adrienne Robbins

Director of Operations

Marian Daniells

Director, US

Douglas Myers

Director, US

Ashley O’Brien

Director, US

Sophie Paterson

Associate Director, UK

Henry Adams

Associate Director, UK

George Pitt

Associate Director, UK

Amelia Graham

Account Director, UK

Megan Lloyd

Account Director, UK

Kerry Mullen

Vice President, US

Chad Schmidt

Vice President, US

Ibby Hussain

Vice President, US

Phil McMahon

Vice President, US

Jacob Kozanecki

Head of Business Development

Caroline McMullan

Senior Marketing Strategist

Savannah Waranis

Senior Project Manager, US

Adam Bernards

Creative Manager, US

Tyler Armey

Creative Manager, US

Brian Doheny

Senior Account Manager, US

Ryan Lannon

Senior Account Manager, Canada

Brandon Jones

Senior Account Manager, US

Lexy Siegel

Senior Account Manager, US

Caroline Andrews

Senior Account Manager, US

Gian Marco Candolo

Senior Account Manager, UK

Austin Downey

Account Manager, US

Samantha Clark

Account Manager, US

Elizabeth Murray

Account Manager, UK

Sarah Richter

Account Manager, US

Dakota Weatherford

Account Manager, Canada

Madison Perrott

Senior Account Executive, US

Brooke Tanner

Senior Account Executive, US

Ellery Smith

Senior Account Executive, US

Sydney Angelov

Senior Account Executive, US

Marte Eggleston

Senior Account Executive, US

Gabby DiCarlo

Senior Account Executive, US

Laura Nascimento

Senior Account Executive, US

Geri Cheng

Senior Account Executive, UK

Olivia Bagatelle

Senior Account Executive, US

Valerie Kerner

Senior Account Executive, US

Madeline Fusato-Zammit

Account Executive, Canada

Emma Rayder

Account Executive, US

Alexia Zac Zac

Account Executive, US

Holly Stiller

Account Executive, US

April Turner

Account Associate, US

Kristen Kochendoerfer

Senior Executive Assistant, US

Christine Baynes


Christine Jeanine Nielsen

Resource Manager

Ashley Grant

Talent & Culture Coordinator

Lexi Honnas

Business Development Consultant

Group Vested

Vested knows that modern financial CMO’s and CCO’s need more than just great paid, owned and earned media. To support financial storytellers around the world, we built the Group Vested platform of innovative professional services, technology, events and education businesses to power the best financial brands.

Financial Studio logo

The creative solution that offers companies at all stages of their growth the ability to establish, expand, or refresh their brand in a scalable way without lengthy, expensive retainers.

A community of leading financial marketers and storytellers created to help them find inspiration from exclusive content, share best practices and build their personal brands through speaking opportunities and private networking events.

Website development and digital marketing for fintech clients. Creating websites that are discoverable, user-friendly, responsive, bloat-free, accessible, secure and easily editable.

A full-scale public relations and communications program designed specifically to cater to startup, early-stage and recently launched financial services brands and products.

A free platform that connects business and finance journalists with vetted expert sources, enabling communications leaders to identify trends and inform tomorrow’s financial stories today.

An investment fund to support ultra-lean fintech startups with a unique combination of money, network and exposure.

A business journalism news site that covers media moves, the business of news, job postings, and resources for student journalists.

We’ve never met a piece of swag we didn’t love.

Shop our originally designed, nerdy-meets-cool branded gear. Pick your favorite pun and explore our products.