Sophie Paterson - Vested

Sophie Paterson

Sophie Paterson

Associate Director, UK

Sophie is an Associate Director in the UK office. A storyteller by nature, she’s activated brand campaigns and built integrated programmes for a range of businesses from major consumer finance brands and banks through to challenger brands and start-ups. She specialises in breaking down stories and narratives for different audiences and holds a bachelor’s degree in Geography from the University of Leicester. She spends her spare time reading, cooking, or seeking out the best foodie spots around London, and is a keen traveller.

Sophie was named a 2020 Rising Star in PR by Gramercy Institute.

“When it comes to telling stories, there’s no one-size-fits-all approach. Every business is different; they are evolving every day and so are their audiences.”